Dhurata's Media Blog

  Audience 1) Who is the target audience for Doctor Who? Do you think it has changed since 1963? The target audience is mainstream , people who like sci-fi. I think it hasn't changed that much as it is still mainstream but due to the new diversity implemented everyone could see themselves in the show therefor the target audience is larger as rather than an old, white male doctor different ethnicities, genders and ages have been the doctor in recent times. 2) What audience pleasures are offered by Doctor Who - An Unearthly Child? Apply Blumler and Katz's Uses and Gratifications theory to the episode. Make sure you provide specific examples from the episode to support your ideas. Personal Identity: A teenager could relate to Susan being viewed as different and how she is rebellious to her parent figure and adults (mostly parents) could relate to the teachers concern for Susan. Personal Relationships: The cliffhanger makes the audience want to see how the teachers will get back to

Language an Contexts 1) Write a summary of the notes from our in-class analysis of the episode. You can use your own notes from the screening in class or this Google document of class notes (you'll need your GHS Google login).  Camerawork and sound: The hum in the beginning of the episode creates mystery and illustrates the sci-fi genre Mise-en-scene: The Doctor's costume is out of place (odd hat and scarf) to convey his strange and alien behaviour Narrative and genre: sci-fi genre , character theory- Susan is the princess while the doctor could be the villain/ anti-hero of this episode , no equilibrium at the end as it leaves on a cliff-hanger . 2) How can we apply narrative theories to this episode of   Doctor Who ?  Todorov's Equilibrium: Susan is at school but teachers are worried about her , augment with The Doctor outside the Tardis , there is no resolution for this episode. Propp's character theory: Susan would be the princess, the Doctor would be villain/anti-he

1) Music Video: Introduction 2)  Music Video: BLACKPINK - How You Like That CSP 3)  Music Video: Arctic Monkeys - I Bet You Look Good On The Dancefloor CSP

  Arctic Monkeys: Audience 1) What do we know about the Arctic Monkeys audience? Think demographics, psychographics and how they got into the band. Middle/lower class, "regular" people , age 20-40 , niche audience 2) What audience pleasures are offered by the music video for I Bet You Look Good On The Dancefloor? Diversion from reality,  3) Pick out three particular shots, scenes or moments in the video that would particularly appeal to Arctic Monkeys fans. Why did you choose those moments? 4) How did fans take a leading role in making Arctic Monkeys famous back in 2005? They would pirate their songs which gained attention from an audience making them recognisable and famous. 5) How are fans positioned to respond to the band? What does Arctic Monkeys want fans to think about their video? They want their fans to appreciate their song writing and singing talent rather then a specticle of a music video. Arctic Monkeys: Industry 1) How did the Arctic Monkeys first achieve success

  Audience 1) What are BLACKPINK fans known as - and what would the demographics / psychographics be for the BLACKPINK audience? Blinks are the name of BLACKPINK fans and their demographic/ psychographics are young teenage girls age 12-16  years and mainstream. 2) What audience pleasures are offered by the music video for How You Like That? Diversion from reality, personal identity 3) Pick out three particular shots, scenes or moments in the video that would particularly appeal to BLACKPINK fans. Why did you choose those moments?  4) How was the How You Like That music video marketed and promoted to the audience? They produced a slower choreography towards the song with all the members wearing black and a pink background which establishes their brand ethos and was created to go viral as others across the globe could copy the dance and word of mouth would promote their song. 5) Why is K-pop a global phenomenon and what has helped it to become so popular? K-pop began to add more English

1) What are the key conventions of music video? Narrative, quick cuts/editing , focus on the artist  2) What is intertextuality? Referencing one media text in another piece of media text. 3) When did music videos first become a major part of the music industry? During the 1980s  4) What launched in 1981 and why  were music videos an important part of the music industry in the 1980s and 1990s? MTV  5) How are music videos distributed and watched in the digital age? Mainly through YouTube , Spotify and Apple Music as they are the most easily accessible for a large target audience.

  Introduction - Heat Media pack 1) Look at the  Heat Media Pack . Go to page 2: the Heat mission. Write three things that Heat offers its readers under 'print'. -Fashion, life hacks and exclusive celebrity content 2) Now go to page 3 of the Media Pack - celebrity focus. What does the page say that Heat offers readers? - H eat ensures readers with conversation-starters they can show off about to their mates down the pub, their journalists have the answers to the questions before they’ve even been asked and they help celebrities to talk about their biggest secrets and they find the funny, wherever it’s hiding. 3) Now look at page 4 of the Heat Media Pack. What other content does Heat magazine offer its readers aside from celebrity news? - Heat readers are obsessed with their wardrobes and they rely on heat to provide them with the best, most beautiful and affordable edit of the high street and online’s hottest must-buys. 4) Look at page 5. What is Heat magazine's audience pr

 1)Grade 6, 20/32 -WWW=You clearly know the CSP's really well and you are using media terminology accurately mostly. -EBI=Be as specific and formal as you can in your answers with as much detail as you can. 2) Q1= 2/2 Q2= 8/12 Q3= 2/6 Q4= 8/12 3) • The scientific/futuristic is implied by the product’s qualities – this would be appealing to the audience. • Idea of cleanliness being next to godliness. • adverts would be taken at face value in the 1950s and believed to be true. 4) • Subverts stereotypes in key scenes: Kanya King, CEO of MOBO, presented as powerful black woman in open-plan office behind a MacBook with mise-en-scene emphasising her power and authority (e.g. costume, pose, expression, setting). • Chuka Umunna in suit with Houses of Parliament behind him subverts stereotypes of black men in the media. Again, camera shot and mise-en-scene creates a powerful representation that is notably different to what we usually see in the media. • Other elements of the advert (perhaps

1 )  Advertising and Marketing: Key conventions 2)  Gender stereotypes in advertising   3) Advertising CSP 1: OMO print advert  4) Advertising CSP 2: Audrey Hepburn Galaxy advert 5) Advertising CSP 3: Represent NHS Blood campaign