Coursework preliminary exercise

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1) Write a 100 word statement of intent explaining what you are going to make for your preliminary exercise.  

-For the preliminary exercise I will create a video that is around 30 seconds long advertising the health drink Naked. This avert will follow the narrative of a teenage girl (hero) who spends too much time inside on screens but then has the Naked drink and begins to go outside. This promotes a healthy lifestyle to the audience who are mostly mainstream, the ages between 15-30 years old , likely enjoy hobbies like gaming and sport and likely working or middle class. I will include a match cut and have a fast paced editing style. There will be diegetic sound of the bottle opening and non-diegetic music in the background.

2) Casting: Who will be in your preliminary exercise advert?

-Me

3) Plan your locations: Where you will film your preliminary exercise? 

-Bedroom+Park

4) Write your shot list: every shot you plan to film. This needs to be far more shots than you will actually use in the final edited version - plan extra angles, close-ups, long shots and more. 

-packshot, multiple shots of me on the laptop, multiple shots of me playing a video game, tracking shot of me walking with drink in hand, shot of opening the drink,


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